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Virginia Beach, Virginia – Christopher Machut, President and founder of TeleArk LLC of Virginia Beach will be guest appearing on Winston Bersch’s popular radio show. YOUR GOLDEN HOUR is aired locally on WYRM 1110 AM from 1:00 – 2:00 PM.  Mr. Machut will be appearing live on Thursday, March 25, 2010 and a recording of the broadcast will be available on http://www.yourgoldenhour.com.  The show format features the basic principles of business and living faced by decision-makers and is capped by call-in questions from their listeners.
 
Winston Bersch is a speaker, coach and navigator for business professionals, would-be entrepreneurs and everyday people transitioning from the military, who face the challenges of navigating through the shoals of living and doing business in the current times.  Bersch, often through guests with real-life experiences, shows how to make profitable choices to overcome the obstacles confronted daily, turning them into beneficial events. 
 
Christopher Machut turned an idea into a business when he founded TeleArk LLC.  Mr. Machut recognized the problems faced by sales managers and professional salesmen in sales lead development, qualification and appointment setting.  His company has grown from a start-up to a significant force in the field of Sales Process Outsourcing (SPO) by removing the onus of “cold-calling” from the shoulders of the field salespeople and providing a constant flow of qualified leads to the TeleArk clients.

In an innovative new service for company managers, Executive Briefing, TeleArk’s Vice President of Sales, has put together a PowerPoint presentation outlining the good business reasons for SPO (Sales Process Outsourcing):  Sales Lead Generation, Company Image, First Impressions and of course, Increased Sales.  Mr. Machut will also be discussing TeleArk's upcoming Executive Briefing.  Here is a brief snippet:

"Why do marketing activities, to build a good pool of leads for the salespeople to build a good base of new clients.  Where do these leads come from: newspaper ad, press releases, direct mail, a broker’s list, a directory list and of course tradeshows.  Expensive very, effect not at all. Why, two simple reasons:  the lead lists built have a 40-60% error factor.  Then there is the ‘Failure Factor.’ Salespeople, opps sorry, Business Development Managers,  did not get college degrees and spend hours in training to get their Certification in; Sigma Six, MSCE, , CCIE, CWNE, CISSP, PMP and the rest to pick up that 500 lb. telephone to make ‘Cold Calls.’  They simply are not going to do it. Now what!
 
Find out at TeleArk’s Executive Briefing: SALES PROCESS OUTSOURCING - GIVE ME A GOOD BUSINESS REASON"

More information at http://www.teleark.com/executive-briefing

Christopher Machut has expanded TeleArk’s reach into other areas of business that small and medium sized business owners prefer to outsource to professional specialists:  Inbound and Outbound Call Center, Database Management, Customer Service and Trade Show Coordination.  TeleArk’s highly experienced and talented staff is providing cost saving services for companies in many market areas, as well as their home port in the Tidewater.
 
TeleArk is a very GREEN enterprise, properly shouldering their corporate responsibility for the environment by telecommuting and minimizing their carbon footprint.  Their business practices are safer for their employees and create a work-friendly, productive work atmosphere.  TeleArk also sponsors a blog website that deals with broad sales perspectives, gleaned from the minds and writings of sales management pros in all areas of business.
 
Mr. Machut’s appearance on YOUR GOLDEN HOUR will enable him to share with listeners his experiences in conceiving, founding and developing his company.  He will discuss how he established the work environment and recruited, trained and motivated a highly diverse staff that has grown TeleArk into one of the premiere companies in their field.  Be sure to tune in to the live broadcast at 1:00 PM eastern on Thursday, March 25, 2010, or catch the recorded broadcast online at http://www.yourgoldenhour.com.